3D renderings for upholstered furniture instead of product photography
In the meantime, renderings have not only become an alternative to product photography, but have become indispensable in the age of online sales and furniture configurators designed to display numerous product variants in fractions of a second.
Not only does the customer want to put together his own upholstered furniture online, he also wants to be able to view the product with different decors. Product renderings can be changed at any time without having to set up a photo studio. Therefore, renderings are not only financially interesting, but also available faster.
Whether released without room environment or integrated into a room scene, the photorealistic quality of the product visualization makes it even difficult for a trained eye to recognize the difference between rendering and photography.
On the image bellow is shown example for creation render image from photography as reference.